Barely 7 months after breaking the 2-hour marathon barrier, Kenyan sporting legend Eliud Kipchoge is in the headlines yet again. This time it’s not for his skills on the track, but rather for the quirky-ness of his fashion, with a new feature spread in the April 2020 issue of leading American magazine, GQ.
In this special feature, which explores the complexity of the Olympic champion, and the simplicity of the life he enjoys in Kenya’s highlands, Kipchoge is styled by the world renowned Nigerian-American fashion stylist, Mobolaji Dawodu.
Dawodu is most known for his iconic work at GQ Style, as a style fashion editor and a fashion director, but his work spans dressing A-listers such as Brad Pitt and Mahershala Ali, while also making his mark on the costume design of the 2016 Disney film ‘Queen of Katwe’, which featured another great Kenyan star, Lupita Nyong’o.
The GQ interview, conducted by seasoned journalist and New York City-based Knox Robinson, took place in December last year, in Kaptagat, Uasin Gishu County, about 30 minutes drive from downtown Eldoret. The piece explores Eliud’s passion and commitment to the sport – evidenced by the fact that 2 months after the shattering INEOS backed feat, he was already back at practicing alongside other established Olympians Geoffrey and Able Kirui (unrelated).
The article delves deep into the life of Eliud Kipchoge, (who also has a song by Nyashinski dedicated to the marathon runner) hailing from the quiet countryside that’s on the peak of the Great Rift Valley which stretches all the way down from Lebanon into southern Mozambique, itself a defining natural attraction in Kenya. From Kipchoge’s choice of literature, to the value he places on family and the company he keeps, the article is an inspirational work of art that carefully juxtaposes the sophistication of African and Western inspired attire with the humble yet galactic achievements and personna of one of Kenya’s greatest athletes.
You can view the GQ article ‘How Eliud Kipchoge Broke Running’s Mythic Barrier’ HERE