Learn how to use technology to improve your tourism business

  • The tourism industry is constantly evolving and betting on digitization.
  • The Telefónica Movistar Foundation and the Confederation of Spanish Business Enterprises (CEOE) launched the first edition of Nanogrado de Turismo, Gastronomy y Hospitalería 4.0 with the aim of training. Digital skills for workers in this area.
  • The course is free and 100% online. Interested traders, professionals and entrepreneurs can register at: https://conectaempleo-formacion.fundaciontelefonica.com/nanogrado-turismo-4.0

Tourism is one of the most important economic sectors in the world. In Peru, it currently represents 2.2% of GDP and creates 1 million jobs according to the Ministry of Economy and Finance (MEF). It was one of the worst affected during Covid-19, however, today it is recovering its growth and development.

It is an increasingly competitive and technological sector, a digitized and demanding public has changed its habits, behaviors and preferences over the years, so it is essential to stay up-to-date to respond to new needs and demands.

In this sense, and with the aim of helping professionals dedicated to this sector learn how digitization can enhance and improve their business, the Telefónica Movistar Foundation and the Confederation of Spanish Business Enterprises (CEOE) present the first edition of Nanogrado de Turismo, Gastronomy. Hospitality 4.0.

This is a 100% virtual and free training program. It consists of a total of 210 hours divided into two parts:

Cross Skills: The 170 hours are designed to provide a broad view of technological change and the various applications connected to the business world through 4.0 technologies, digital marketing and innovation.

Specific Skills: In 40 hours you will be able to learn about key trends in digital tourism and key applications of technology in the hotel industry, home automation and energy efficiency.

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NanoGrade follows a flexible model, meaning there is no set time to take the course, so you can take it at your own pace and when you want. Those interested can log into the Conecta Empleo platform and register for free: https://conectaempleo-formacion.fundaciontelefonica.com/nanogrado-turismo-4.0

In this way, Fundación Telefónica reaffirms its commitment to training professionals in digital skills. In addition, it emphasizes the importance of continuous training and acquisition of new technical skills in the tourism sector and in any other sector to be prepared and ready to face the challenges of the digital age.

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